Well, today was an insightful day in San Jose as what is to come in the next year of the search engine and web analytics market. The Search Engine Strategies (SES) conference wrapped up in San Jose, California today with some good expectations.
Paid search - yes, it's going to grow. Site optimization - yes, it's still important. Web Analytics, yes - it is now a phrase that will be heard more and more.
San Jose saw a nice mix of vendors from industry leaders Yahoo!, Google, etc - along with e-commerce vendors like MonsterCommerce and Zunch Communications.
Epik was in town for training with one of our Partners (that big search company!).
We carved out some time to check out SES. What was our greatest observation - no it wasn't the amazing tradeshow booths, it was the amount of wireless warriors in the Wi-Fi lounge. To be honest, I think SES should have a lounge service with the amount of time spent in this area - serve up some drinks and food and keep these wireless warriors happily typing e-mails instead of networking with the rest of us in the exhibitor area!
Until next time....
Saturday, August 20, 2005
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